Photo: Courtesy Target
Targethas been bringing its customers high-fashion looks at affordable price points with its beloved designer capsule collections for over two decades. Now, for the retailer’s Fall 2021 drop, Target’s partnering with not one, not two, butfourceleb-loved fashion labels on a limited-edition line that’s sure to sell out fast.
On Monday, Target teased itsFall Designer Collection, dropping atTarget.comand select Target stores starting in September, with designersNili Lotan,Rachel Comey,Victor GlemaudandSandy Liang.
Each designer capsule makes up the massive apparel and accessory collection (consisting of over 180-pieces!), which will be available in sizes XXS to 4X and priced from $15 to $80.
Victor Glemaud, an independently-owned Black designer is known for his statement knitwear seen on the likes ofMeghan MarkleandSelena Gomez. Shoppers can expect his Target designs to feature bold patterns and bright color blocking. As for New York-based female fashion designerRachel Comey, who’s dressed stars likeTracee Ellis Rossand Lady Gaga, her capsule will include unconventional takes on classics — like “sweater pants” and “denim handbags.”
“For the past 20 years, our guests have continued to express excitement when we introduce them to new and emerging designers from across the globe, all at an incredible value,” said Target’s executive vice president and chief merchandising officer Jill Sando. “This fall, we’re building upon that legacy and bringing together four dynamic and highly regarded designers to introduce a collection of inclusive, on-trend and timeless fashion staples to re-energize guests' wardrobes for the season.”
Glemaudtook to Instagramon Monday calling this collab a “dream come true.”
“A lot of people will regard me as an#emergingdesigner, but I have been pouring my heart into the world of fashion since I was 19 years old,” he wrote. “But, as an independently owned#BlackQueerbrand, I have not always felt valididated [sic] or seen as a designer. This changes that. I am SO proud to finally share that I am part of@TargetFall Design Collection this year. Being able to share my colorful creative outlook with so many people for the first time is a dream come true.”
Lotan expressed how excited she is to bring her clothes to a wider audience with Target. “I’ve always believed that the clothes you wear tell a complex story of who you are as an individual,” the designer wrote onInstagram. “Your clothes should give you the strength and confidence to run your life. I’m incredibly excited to have the opportunity to work with@targetto bring a collection of fashion staples to a wider audience than ever before.”
For its 20-year anniversary of designer collaborations, Target brought back designs from each of the collections in anepic launch released in Fall 2019. Since then, the retailer has continued to partner with other labels including Cushnie, Love Shack Fancy and Lisa Marie Fernandez for summer 2020 andALEXIS,Christopher John RogersandRIXOforSpring 2021.
source: people.com
