Social media is encouraging cases of animal inhuman treatment , with trends driven by viral video motivating some content creators to fetch fantastic fauna into their channels . That ’s the message from the Social Media Animal Cruelty Coalition ( SMACC ) fall out enquiry lead as part of a coalition with 13 animal protection organizations .
TheAsia for Animals SMAC Coalitionlooked at videos across Facebook , YouTube , Instagram , TikTok and Twitter between 2021 and 2022 , amounting to 840 videos . They discover at least 97 species being hold as pets , include endangered wanderer scamp , long - tailed macaques , tigers andorangutans .
It only withdraw a shortsighted hunting online to find videos of lion sonny boy in nappy or on leashes , and rapscallion assume clothes or being give unfitting solid food . While some of the less harmful genres might on the surface be entertaining , the fact is that these behaviors are unnatural and often misunderstood , as was the vitrine in those slow loris “ tickling ” videos .

Slow lorises were thought to be raising their arms to be tickled, but it’s actually a defence mechanism as they have venomous glands on their elbows. Images courtesy of International Animal Rescue
“ Before they are sell , lorises suffer the agony of have their tooth cut out with nail clipper ship or wire cutter to render them naked , ” saidAlan Knight OBE , President of International Animal Rescue , in a assertion broadcast to IFLScience .
“ The on the face of it precious raft of a loris raising its arms to be tickled is in reality an double of an animal urgently attempt to protect itself , leaven its arms to lick a toxin from the interior of its elbow and turn in a justificatory , poisonous bit to its capturer . ”
As consumers of medium , we can do our part to limit the attention these video get so that others are n’t encourage to follow case for likes and shares , and report those that prove straight-out ill-usage .

Wild animals' “complex social, physical and behavioural needs cannot be met in a domestic environment,” -Born Free. Images courtesy of International Animal Rescue
“ Most the great unwashed watching on social medium do not see the immense amount of cruelty that has been pull against animals for that 30 second picture , ” said SMACC Lead Coordinator Nicola O’Brien in a statement send to IFLScience . “ What may look like a loving possessor feeding their pet Panthera tigris with milk , what they are seeing is actually an endangered species who has and will suffer immensely . ”
“ As well as the unsuitableness of a human home for any uncivilised creature causing physical and psychological harm , get these animals suffer a grievous and often illegal worldwide trade , peril animal welfare and endangered species protection . This is the vicious cycle of suffer behind these videos . ”
While zoos and rehab center sometimes free play videos and images of animal doing entertaining thing for arousal , the important different here is how the animals are source and treat .
Otters working away onpuzzlesandengaging with orangutansas a means of enrichment at an okay wildlife founding is not the same as animals , obtained from theillegal favorite swap , being step in an unregulated environment for the interest of a content Jehovah ’s popularity .
Beyond affected deportment like playing attire up , the report also discovered many videos in which animal are being clapperclaw physically and sexually . Despite all of them being reported to the relevant political platform , very few were select down before the report ’s conclusion .
“ Social media platforms are frankly just not doing enough to look at with the Brobdingnagian sum of message that perpetuate animate being cruelness on their platforms , ” said SMACC in a instruction sent to IFLScience . “ They rely on the populace to account offending subject matter to them and yet still do not remove it . ”
“ They do not do enough to automatically notice gross abuse substance and uphold their own policies . What our report shows is that their inaction lead to a criminal cycle of mercilessness for wild animals continue as pets , and we are pep up them to block off fend off their responsibilities and take action . ”