Sincetaking over as Apple ’s CEO , Tim Cook has kept the company ship steady , successfully orchestrating the iPhone 4S. And though he ’s still settling in , the WSJ has afull analysisof his performance thus far , and how that dissent from its last boss , Steve Jobs .
https://gizmodo.com/steve-jobs-resigns-as-apple-ceo-5834141
Cook has prove to be more of a mellowed - mannered and reachable chief executive officer than Steve Jobs . He sends company - full memos and speaks more frankly about Apple . He ’s also done some restructuring of his own .
Since becoming chief operating officer in August , Mr. Cook has restructure Apple ’s big education division that deviated from the society ’s overall organizational structure , harmonise to a person familiar with the issue . For years , that stage business had operated fairly severally . Mr. Cook split the business into a sale branch and a merchandising weapon and incorporated the chemical group into their respective company - wide air division , say this person .
The move streamlined Apple ’s structure and increased the responsibilities of elderly vice president of worldwide product merchandising Phil Schiller and John Brandon , a vice president who oversees many of Apple ’s sales channels and has work very closely with Mr. Cook for years , this person said . Apple ’s training promontory John Couch , who had cover to Mr. Cook , now cover to Mr. Schiller .
Within Day of taking over , Mr. Cook also promoted vice United States President Eddy Cue to Apple ’s older vice president of Internet software program and services , relegate up the title of one of the companionship ’s most seeable executives .
As for what ’s next ? Everyone expects Cook to discover something to do with ( at least some ) of Apple ’s $ 81.6 billion in cash they have on hired hand . The Journal speculates he ’ll look into stock buyback options , though part of me hopes they ’ll go and buy some amazing , forward - thinking party . Or better yet , invest in television content deals , especially if they ’re gon na make an actualApple HDTV . [ WSJ ]
https://gizmodo.com/nyt-siri-powered-apple-hdtv-is-definitely-coming-and-5853976
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