For anyone who was worried about the health of the Modern , verbatim - to - consumer stress of Disney ’s job example , interest no more : During a virtual conference appearing on Monday , Disney CEOBob Chapektouted the succeeder of the company ’s late reorganization , saying that the determination to shift energy towards the creation and statistical distribution of subject for cyclosis has cede levelheaded sales figures thus far .
“ Despite how profound that variety was for us , proportional to how we manoeuvre and particularly how the industry operated , it really has got strong buy - in by our execs , ” Chapek told the Credit Suisse Annual Communications Conference on Monday according toThe Hollywood Reporter . “ Everyone appreciates the fact that they have more time to do what they do best , given the addition in output we have . ”
In October of 2020 , Chapek announced the creation of the new - mint Media and Entertainment Distribution chemical group , which was to be tasked with handling the dissemination and advert sales for all of Disney ’s subject matter , include across streaming services like Disney+ . Part of that strategy , grant to Chapek , was to give up up fourth dimension to leave the company ’s originative team to “ … concentrate on what they do well — making world - class , dealership - based content . ”
Photo: Handout / Handout (Getty Images)
So far , that strategy seems working . Marvel studio apartment alone — helm by Kevin Feige — has seemingly been pump out enough original subject matter to power a streaming service or a small country all by itself , with a ticket that will soon include the yet - to - be release Ms. Marvel , She - Hulk and Armor Wars serial publication , to name just a few .
“ As you increase output , and go deeper and deeper into mine the Marvel mythology , it does n’t have to knock itself out , ” Chapek told the investor group discussion . “ We ’ve got great tale to severalize , and we ’re tell great stories . ”
For now at least , Chapek said that there are no immediate plans to switch up the game in any meaningful way , include by train an ad - supported version of Disney+ — “ We ’re happy with the model we got , ” he read .
It ’s easy to see why . Massively popular original show have helped the company ’s upfront sales to remain good for you , and currently , over 40 per centum of those sales were committed to streaming and digital , Chapek said . Going forward , the company will continue its displacement from traditional linear businesses to streaming and unmediated - to - consumer models , which makes sense when you consider how rich this companionship is getting by just evolve serial after series that dives deeply into the mealy backstory of the hotel concierge that had a 20 second walk - on role in Iron Man 2 , or something like that .
“ I think it speaks to the nature of how this patronage is rapidly convert , ” Chapek say . “ We are really glad with the upfront , our sales agreement team did an extraordinary job . ”
Bob ChapekCompaniesdisneyiron piece 2marvel studios
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